Source

Authors 1

David Kryscynski
Brigham Young University

Recommended by 2

Alyson Francisco
Salem College
Christina Elson
Wake Forest University

VIDEO

11/14/2018
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Strategic management involves the formulation and implementation of the major goals and initiatives taken by an organization's top management on behalf of owners, based on consideration of resources and an assessment of the internal and external environments in which the organization operates. A full set of strategy animations accompany the textbook: “Strategic Management: Concepts and Tools for Creating Real World Strategy” published by Wiley. For information on how to utilize these animations for academic use please reach out to Lise Johnson at Lise.Johnson@wiley.com. For information on how to utilize these animations for non-academic use please send an email to ols_dept@byu.edu
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